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WHAT INFORMATION SHOULD YOU INCLUDE IN YOUR MARKETING NEWSPAPERS


No matter what kind of small business you have, there is always information your customer wants to know. I've worked with lots of businesses to design and create bespoke marketing newspapers so have lots of ideas on what you can include in newspapers for your branding, advertising and marketing campaigns. Here is a list of ideas to inspire you.


Bespoke branded marketing newspaper design for small businesses

Photo by Rachel Burt Photography


What information to include in your bespoke small business marketing newspapers


+Logo/branded fonts/colours/details

+Professional photos of you, your premises and/or your products +About you/the business

+Opening hours

+Personal message to the [potential] customer/client +Meet the team

+What you do, who you help and what you offer

+Product information/details/features +How you work

+What information you need

+Next steps/contact details

+Set expectations/timelines of your service +QR code to link to info/forms on your website +Testimonials/reviews

+FAQs

+Tips/helpful information

+Pricelist +Website, email, physical address details and phone number +Social media tags +Any industry badges/qualifications hold +Places you've been featured +Recommendations for related suppliers

+Fun stuff/quizzes/crosswords ​I hope this helps you with you marketing newspapers, it's basically up to you what to include and what fits. If you need any help or have any questions, drop me an email.

 

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